On Your Target Audience…
It is understood in the industry that you will need to know the answer
to this questions: who is your target audience? Even if you don’t
have a specific audience in mind, think about why you wrote your
If you wre writing a self help guide for teenagers and your
inspiration was your young niece about to enter that period of her
life then say that. Every writer writes for some reason even if it’s
just for themselves.
Emily Dickenson only wrote for herself. Her poems never saw the light
of day until AFTER she passed away. Stephani Meyer, author of
Twilight, said, “What’s funny about that is when I was writing Twilight just for
myself and not thinking of it as a book, I was not thinking about
publishing…” She had a dream of a girl talking to a beautiful man
in a forest. When she woke up, she couldn’t get the image out of her
head and also wanted to find out more so she started to write.
But when it comes to the wire, you shouldn’t say that you were writing
it for yourself. It doesn’t help publishing houses know where to
market your work.
If you do find that this is your answer the ask yourself why someone
like you would read your work? I will use myself as an example:
When I first started Volocio, I was very heavy into reading Young
Adult. The stories drew me in more. I did venture into more adult
fantasy but I found their info dumps to be a little too much for me at
times. In my experience the adults fantasy worlds tend to be a little
more complex. Don’t get me wrong, they are complicated because the
writers create such real and vivid worlds with its own vast history
and culture and prophecy. It is wonderful what these writers can come
up with but sometimes the back story is a little too much more me.
Other times I loves it. Depends on my mood. Even today I am still
more drawn to books that sit in the Young Adult section.
So I guess my work will be geared as YA.
So there you have it. One of your first homework assignments as you
write your work. Even if you are writing forself, remember that there
are others like you with your similar tastes. Figure out what that
means to you.
Until Next Time,